Lower middle market private equity firm

Riata Capital Group

At a glance

Assets under management$1B (as of Mar 2024) S5
Latest fundRCG Equity Fund II, $285M (May 2024) S5
EBITDA range$5M to $30M S1
Check size$25M to $150M S1
Deal typesPlatform, Add-on, Minority, Growth S1
SectorsIT Services & MSP, Software & SaaS, Healthcare Services, Consumer & Food, Pest Control

What Riata Capital Group buys

Riata Capital Group is a Dallas private equity firm that formally launched in 2015, led by partners whose earlier firms date back to 1999. It invests in three areas. In business services it looks at managed IT and managed security providers, government technology, governance and compliance services, and other outsourced services. In consumer it looks at residential, beauty and personal care, health and wellness, automotive aftermarket and youth enrichment services. In healthcare it looks at outsourced services for payers and providers, healthcare IT and pharma services.

The firm puts $25 million to $150 million of equity into companies with $5 million to $30 million of EBITDA, or enterprise values of roughly $25 million to $300 million. It does recapitalizations, buyouts, carve-outs, CEO-led buy-and-builds and growth investments, and it will take control or non-control positions. Its second fund closed at $285 million in May 2024. A company below Riata's size floor is most likely to meet it as an add-on to COEO Solutions, AEG Vision or Salon Republic.

Recent deals

Announced in the 24 months before October 20, 2026.

DateCompanyTypeSectorSource
Aug 2026NetWolves Network ServicesTampa managed network and IT services provider added to COEO SolutionsAdd-onIT Services & MSPSource
May 2026S-NET CommunicationsSchaumburg, Illinois provider of managed network, voice, security and IT services added to COEO SolutionsAdd-onIT Services & MSPSource
Oct 2025Government WindowPayments software used by more than 550 counties and cities; Resurgent Capital Partners co-investedPlatformSoftware & SaaSSource
Aug 2025COEO SolutionsRecapitalization of a managed network and cloud communications provider, done with its founder and management teamPlatformIT Services & MSPSource
Jul 2025Greenix Pest ControlResidential pest control platform sold to Gridiron Capital after a December 2020 recapitalizationExitPest ControlSource
Jun 2025Rove Pest ControlOperations in Minnesota, Wisconsin, Michigan and Massachusetts added to GreenixAdd-onPest ControlSource
Mar 2025Proactive Pest SolutionsChicago-area residential pest control business added to GreenixAdd-onPest ControlSource
Mar 2025Spidexx Pest Control (Milwaukee office)Milwaukee branch added to GreenixAdd-onPest ControlSource
Dec 2024Mosaic Salons + SpasSeattle salon studio operator added to Salon RepublicAdd-onConsumer & FoodSource

Portfolio by sector

From the firm's portfolio page S3.

Business Services

  • COEO Solutions
  • Government Window

Consumer

  • Salon Republic

Healthcare Services

  • AEG Vision

Past investments: Greenix Pest Control

Greymont’s take

How Riata Capital Group fits a seller

Riata suits founders of profitable service businesses with at least $5 million of EBITDA who want to sell a majority stake and keep a real role, or who want growth capital without giving up control. Its recent platform deals were recapitalizations done with the people who built the company: COEO Solutions in August 2025 with its founder and president, and Greenix in December 2020 with its chairman and CEO. Riata then pays for add-ons. COEO bought S-NET and NetWolves within a year, and Greenix completed five add-ons before Riata sold it to Gridiron Capital in July 2025, about four and a half years after investing.

Owners of a managed IT, network or security provider below Riata's size floor should see COEO as a likely buyer. Two questions worth asking: which fund the money comes from, and how long Riata expects to hold the company before a sale.

Questions owners ask

What size company does Riata Capital Group invest in?

Riata looks for companies with $5 million to $30 million of EBITDA and enterprise values of about $25 million to $300 million. It typically puts $25 million to $150 million of equity into each company.

Does Riata buy managed IT or managed security providers?

Yes. MSPs and managed security providers are named targets in its business services sector. It recapitalized COEO Solutions, a managed network and communications provider, in August 2025, and COEO then added S-NET Communications in May 2026 and NetWolves in August 2026.

Will Riata invest without taking control?

Its criteria list both control and non-control investments, including growth capital, along with recapitalizations, buyouts, carve-outs and CEO-led buy-and-builds. It says it uses flexible capital structures to fit what sellers need.

How long does Riata usually hold a company?

Several years, based on its recent exits. It recapitalized Greenix Pest Control in December 2020 and sold it to Gridiron Capital in July 2025, after households served and revenue had each grown by more than 150%.

Sources

  1. S1Riata Capital Group: Our Firm (investment criteria) Accessed October 20, 2026
  2. S2Riata Capital Group: Our Approach Accessed October 20, 2026
  3. S3Riata Capital Group: Portfolio (with status on each company page) Accessed October 20, 2026
  4. S4Riata Capital Group: News Accessed October 20, 2026
  5. S5Riata Capital Group Closes RCG Equity Fund II, Exceeding Target (May 20, 2024) Accessed October 20, 2026
  6. S6Riata Capital Group Announces Formal Launch (PR Newswire, January 13, 2015) Accessed October 20, 2026
  7. S7Riata Capital Announces Recapitalization of COEO Solutions (August 20, 2025) Accessed October 20, 2026
  8. S8Riata Capital Group Announces Sale of Greenix Pest Control to Gridiron Capital (July 28, 2025) Accessed October 20, 2026
  9. S9Riata Capital Group: Jeff Fronterhouse bio (lists current board seats) Accessed October 20, 2026

Compiled by Greymont Advisors from public sources, including the firm’s own website and press releases. Greymont is not affiliated with Riata Capital Group. Figures are as reported on the dates shown and may have changed. Request a correction

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