Selling guide · For Business Owners

Selling an IT services or MSP company

Private equity platforms and long-term holders are buying managed IT and security providers. Here is what they measure, what gets in the way, and how to prepare.

By Gabe Ramos, Managing Partner Updated · 9 min read

Private equity backed platforms and long-term holding companies have been buying managed IT and security providers steadily, drawn by monthly contracts and growing demand for cybersecurity124. That gives owners real options, but these buyers are experienced and test recurring revenue, contracts and security closely. This guide covers who is buying, what they measure, what lowers value, government and defense work, how deals are structured and how to get ready.

Who is buying and why

Monthly contracts, security demand and a field of owner-run firms

Managed IT has what investors want in a services business. Clients pay monthly under multi-year agreements, and switching is painful because you hold the credentials, documentation and history of every system. Many small and midsize companies cannot justify an IT department, and the Bureau of Labor Statistics notes that smaller organizations with modest IT needs may find an outside firm cheaper than in-house network support staff3.

Security has made the service more essential. BLS projects employment of information security analysts to grow 21 percent from 2025 to 20354, a skill few small businesses can hire on their own. It also raises the stakes. In 2022, cyber agencies in the United States and four allied countries jointly warned that attackers were going after MSPs as a route into many customer networks at once5.

Add a field of mostly owner-run regional firms and engineers who are hard to hire, and consolidation follows. Thrive bought Michigan's Worksighted in November 2025, its fifth acquisition that year1. Evergreen, which keeps the MSPs it buys rather than reselling them, announced its 100th MSP acquisition in June 20252. Intelligent Technical Solutions (ITS), a Tower Arch Capital portfolio company, said it had acquired ten managed IT and security providers since May 2022 when it added Dallas-based Velocity IT in August 20266. In October 2026, CompassMSP, backed by Agellus Capital, bought SecureNet Solutions, a California provider serving real estate, healthcare and professional services firms7.

Buyers also reach into neighboring services. Managed detection and response provider CyberMaxx bought security firm Avertium in September 20268. Tegria, owned by healthcare investor Altaris, bought CloudWave, a cloud hosting and managed IT provider for hospitals, in October 20269.

Whether a buyer sees you as a platform or an add-on shapes the process. A platform buyer pays for leaders and systems that can absorb more acquisitions. An add-on buyer pays for your clients, engineers and market, folds them into its own help desk and back office, and checks hard for anything that might not carry over.

The buyers you are likely to meet:

  • Private equity backed MSP platforms adding cities, clients and engineers. For most owner-run MSPs, this is the likeliest buyer.
  • Long-term holders such as Evergreen, which says it never sells the businesses it acquires and lets them keep their names and teams2.
  • Sponsors starting a platform, which usually want a larger company with managers who can run it without the founder.
  • Security, cloud and industry specialists buying skills or client bases.
  • Larger regional MSPs, and independent sponsors who raise money deal by deal and whose financing you should test early.

Who has been buying

121 firms in Greymont’s PE Firm Directory announced 264 IT services and MSP deals in the last two years. The most active are below, each with its latest deal. Listing reflects public announcements only, updated October 29, 2026.

  1. Evergreen Services Group San Francisco, CA20 deals

    Latest: Evolution Business Systems, Melbourne, Australia Microsoft Dynamics partner added to Pine Services Group (Sep 2026)

  2. Renovus Capital Partners Wayne, PA9 deals

    Latest: Callaway Cloud Consulting, Salesforce, data and platform engineering consultancy added to F2 Strategy (Sep 2026)

  3. Rallyday Partners Denver, CO8 deals

    Latest: Compass, Data and AI consultancy with Databricks expertise added to Kicksaw (Oct 2026)

  4. Gemspring Capital Westport, CT8 deals

    Latest: Vista Technology Support, UK and Ireland IT field services and help desk provider added to TRG (Sep 2026)

  5. Oval Partners Palo Alto, CA6 deals

    Latest: ICG, Florida managed services provider founded in 1977 joined New Charter; its president stays on to run it (Apr 2026)

  6. Court Square Capital Partners New York, NY6 deals

    Latest: CallTower, Majority stake in a Utah cloud communications and contact center provider, bought from BV Investment Partners (Apr 2026)

  7. Sagewind Capital New York, NY5 deals

    Latest: Visionist, Software, signals analysis and cyber operations contractor for the intelligence community and Defense Department, based in Columbia, Maryland (Oct 2026)

  8. NewSpring Radnor, PA5 deals

    Latest: InSource (ServiceNow business), ServiceNow partner added to CoreX (Jan 2026)

  9. Berkshire Partners Boston, MA5 deals

    Latest: Worksighted, Michigan IT support company, Thrive's fifth acquisition of 2025 (Nov 2025)

  10. Agellus Capital Clayton, MO4 deals

    Latest: SecureNet Solutions, California managed IT provider for real estate, healthcare and professional services firms, added to CompassMSP (Oct 2026)

See every firm buying IT services and MSP companies in the PE Firm Directory

What buyers value most

Recurring revenue you can prove, line by line

Recurring revenue sits at the center of every conversation. Buyers split your revenue into monthly managed services, recurring cloud and license subscriptions, projects, and hardware or software resale, and value each differently. When New Charter Technologies added Florida-based ICG in April 2026, it noted that ICG runs on a fully recurring revenue model10. Projects count for less because they must be won again, and resale is usually judged on gross profit.

Regulated clients add value if your paperwork matches the work. HIPAA's definition of a business associate can reach an outside firm that maintains or transmits health information for a healthcare client11, so buyers will ask for your signed business associate agreements. The FTC's Safeguards Rule requires the financial institutions it covers to bind service providers to safeguards by contract and to assess them periodically12.

Expect early requests for these, mostly from your PSA, RMM and accounting systems:

  • MRR: managed services revenue by month for three years, its share of revenue and gross profit, and the trend.
  • Contracts: the share of clients on signed agreements, term, auto-renewal, notice, termination rights and price escalators.
  • Seats and endpoints: users and devices under management, and revenue per seat or device.
  • Retention: clients and MRR gained and lost each year, with reasons, and growth from existing clients.
  • Concentration: your top 10 clients as a share of MRR, and your largest industry.
  • Margins by line: managed services, security, cloud, projects and resale, with engineer time charged to each.
  • Tool stack: your RMM, PSA, documentation, backup and security tools, and whether every client runs the same standard.
  • Vendor partnerships: partner tiers, certifications and distributor terms, and whether they carry over.

What lowers value or stalls a deal

Owner dependence, soft contracts and security gaps

Owner dependence comes first. If you still close every new client, design every network and take the call when a server fails at night, a buyer has to price in what happens when you step back. The usual answer is a longer transition or more of the price tied to future results.

Security is the risk that sets this industry apart. An MSP holds privileged access to every client at once, so the joint agency guidance tells providers to require multifactor authentication on all accounts that reach into client environments and to treat them as privileged5. CISA has also warned that attackers use legitimate remote monitoring and management software as a backdoor13. Buyers will ask how your own access is locked down, whether you have had an incident and what your cyber insurance covers.

Other issues that come up often:

  • Project-heavy revenue from migrations, buildouts or hardware refreshes that must be sold again every year.
  • Resale booked at full price, which inflates revenue and thins margins. Buyers will restate it.
  • Handshake clients: month-to-month terms, expired agreements or contracts that allow exits on short notice.
  • Underpricing: legacy per-seat rates or flat fees that no longer cover the work.
  • Tool sprawl and thin documentation: a different stack for each client, shared admin passwords, tool licenses in your personal name, or environments that live in one engineer's memory.
  • Security gaps: admin accounts without MFA, untested backups, an incident never fully closed out, or cyber coverage with surprise exclusions.
  • Key-engineer risk: one or two engineers who own your biggest relationships, with nothing in place to keep them.

Government and defense work

CMMC, FedRAMP, set-asides and clearances

If you support defense contractors or hold government contracts, buyers will spend real time on compliance. The Defense Department's CMMC program rule took effect on December 16, 2024, and the acquisition rule that writes CMMC into contracts took effect on November 10, 2025, starting a three-year phase-in14. Each phase begins a year after the last, so Phase 2, when the department intends to require third-party Level 2 certification at award on applicable contracts, is due in November 202615.

For an MSP, the key term is External Service Provider. A provider counts as one when a client's controlled unclassified information, or security data such as logs and configuration files, sits on its systems15. Its services then fall inside the client's assessment and must be described in the client's system security plan and in the provider's service description and customer responsibility matrix. A provider may get its own CMMC assessment to lighten that load15.

Cloud services holding that information must be FedRAMP Moderate authorized or meet an equivalent standard15. FedRAMP is the government-wide program, housed at GSA, for assessing and authorizing cloud services that agencies use16.

In August 2026, McNally Capital made a majority investment in TENICA, a Virginia engineering and cybersecurity contractor for intelligence, space and defense missions, keeping its leadership in place20. A day later, Veritas Capital agreed to buy Steampunk and merge it with MetroStar, a federal contractor it already owns21.

If you hold federal contracts directly, three rules shape the deal:

  • Small business status: you must recertify size and program status within 30 days of a sale that changes controlling interest. Existing awards keep their terms, but if the buyer is not small, you generally lose new set-aside offers under multiple award contracts, and agencies stop counting your orders toward small business goals17.
  • Novation: in an asset sale, the government has to agree to recognize the buyer through a novation agreement. A stock purchase that leaves the contracting company unchanged and performing the work does not need one18.
  • Clearances: a cleared contractor must report a change of ownership or control, including stock transfers that affect control19.

How deals are usually structured

What you get at closing, what comes later and who stays

An offer is a package. Judge it by the total you are likely to collect and how much of it depends on decisions you will not control after closing.

Ask every buyer what changes for clients and engineers: the name, tools, help desk, pay and local decision-making. Practices differ. Evergreen kept the name and leadership of Next7 IT, a 26-person Pittsburgh MSP it bought in August 2025, where the founder retired and the chief operating officer became CEO23. New Charter said the president of ICG would keep running that business10, and CompassMSP said the founder of SecureNet would stay on7. Get the answers in the letter of intent.

The pieces you will usually see:

  • Cash at closing, adjusted for debt, cash and working capital. Agree early how prepaid projects and subscriptions billed in advance are treated, since buyers may count unearned work as a liability.
  • Rollover equity: many platforms ask you to reinvest part of your proceeds. ITS described its Velocity IT deal as a recapitalization done in partnership with the founder6, a structure that usually leaves the founder with a stake. Contributing property to a partnership in exchange for an interest in it is generally not taxed at that time22, one reason rollovers are often set up that way. Get your own tax advice.
  • Earnouts on recurring revenue: part of the price is paid later if MRR or gross profit holds at an agreed level. Define MRR precisely, decide how clients lost after a buyer's price increase or tool migration count, and agree who controls pricing and staffing in the meantime.
  • Holdbacks and escrow: money set aside for claims after closing, often a security incident that surfaces later.
  • Consents: in an asset sale, client agreements, distributor accounts and tool licenses may need consent to assign. In a stock sale they usually stay with your company, though change-of-control clauses can still apply.
  • Your role: plan to stay through a transition, longer if you lead sales or engineering, with title, duties, pay and time in writing.

Getting ready: 12 to 24 months out

Work that makes the company easier to buy and easier to run

Buyers review two or three years of history, so start early. Most of these steps pay off even if you never sell:

  • Paper every client: signed agreements that state the term, auto-renewal, notice period, price increases and assignment rights.
  • Separate your revenue: managed services, security, cloud, projects and resale as their own lines, with resale at gross profit and engineer time charged to each.
  • Fix underpriced accounts a year or more ahead, so the higher MRR has a track record.
  • Standardize the stack: one RMM, PSA, backup and security standard for every client, with every tool license in the company's name.
  • Document every client: network diagrams, asset lists, runbooks and credentials in a password vault.
  • Harden your own house: MFA on every admin and RMM account, least-privilege access, isolated backups you test, at least six months of retained logs and a written incident plan. The joint agency guidance for MSPs makes a useful checklist5.
  • Review your cyber insurance: limits, exclusions and whether it covers a client incident that starts in your tools.
  • Step back from sales and engineering: put a service manager, sales lead and senior engineer in place, and give them a full year to prove it.
  • Secure key people: identify the engineers your largest clients rely on, and consider retention bonuses tied to a sale.
  • Tighten the financials: accrual accounting, monthly closes, statements that tie to your tax returns and documented add-backs. If you serve defense contractors, keep a current service description and customer responsibility matrix15.

Before you talk to buyers

  • Three years of monthly revenue split into managed services, security, cloud, projects and resale
  • MRR by client, with seats, endpoints and price per seat
  • A contract inventory with term, renewal, notice, termination and assignment terms
  • Clients and MRR won and lost each year, with reasons
  • Your top 10 clients as a share of MRR
  • Your tool stack and vendor partner tiers, with license holders and renewal dates
  • An engineer roster with level, certifications, tenure and key client relationships
  • Your security record: MFA coverage, backup tests, incident history and cyber insurance terms
  • Financial statements that tie to your tax returns, with each add-back documented
  • For government work: small business status, clearances and CMMC documentation

Questions owners ask

How much of my revenue needs to be recurring to sell?

There is no fixed cutoff. IT firms with a large project business do sell, but buyers value managed services revenue under signed agreements well above project work and resale, so the higher that share and the steadier its trend, the stronger your position. What hurts most is not knowing the split. Have three years of monthly revenue by line ready, with resale shown at gross profit.

Most of my clients are month-to-month. Can I still sell?

Yes, but expect a buyer to treat that revenue as less certain and possibly to tie more of the price to retention after closing. Long relationships help, since years of steady billing say something on their own. The better fix is to move clients onto signed agreements with a defined term and auto-renewal a year or more before a sale, so buyers can see that clients signed and stayed.

Will a buyer keep my company's name and my engineers?

Often, but not always. Some buyers, such as Evergreen, say the companies they acquire keep their names, employees and culture2. Others move acquired firms onto one brand, one help desk and one tool stack over time. Engineers are hard to replace, so most buyers want them to stay. Ask each buyer directly about the brand, pay, benefits and tools, and put the answers in the letter of intent.

We had a security incident a few years ago. Will that end a deal?

Usually not, if you handled it well and can show it. Buyers will want to know what happened, which clients were affected, how you told them, what it cost, what your insurance paid and what you changed afterward. Write that up before anyone asks. An incident that comes out for the first time during diligence does far more damage than one you explain at the start.

Will I have to move to the buyer's RMM and PSA?

Many platforms eventually move acquired MSPs onto their own tools so they can run one help desk and one security program, while others leave a working stack alone for years. Ask about timing and who pays for the migration. If part of your price depends on client retention, make sure clients lost because of a migration you did not choose do not count against you.

I support defense contractors. How does CMMC affect a sale?

It can help if you are ready. When a client's controlled unclassified information or security data sits on your systems, your services fall inside that client's CMMC assessment15. Buyers serving the defense supply chain will want to see your service description, customer responsibility matrix and experience with assessments. With requirements phasing in since November 202514, being prepared now is a selling point.

Gabe Ramos

Gabe Ramos, Managing Partner, Greymont Advisors
Greymont is a buyside M&A firm for the lower middle market. We introduce founder- and family-owned businesses to vetted private equity and strategic buyers. Greymont is paid by buyers, never by owners.

Sources

  1. Thrive Acquires Strategic IT Services Company Worksighted (November 11, 2025), Thrive, accessed October 29, 2026
  2. Evergreen celebrates 100th MSP acquisition (June 10, 2025), Evergreen Services Group, accessed October 29, 2026
  3. Computer Support Specialists, Occupational Outlook Handbook, U.S. Bureau of Labor Statistics, accessed October 29, 2026
  4. Information Security Analysts, Occupational Outlook Handbook, U.S. Bureau of Labor Statistics, accessed October 29, 2026
  5. Protecting Against Cyber Threats to Managed Service Providers and their Customers, Joint Cybersecurity Advisory AA22-131A (May 11, 2022), CISA, accessed October 29, 2026
  6. Intelligent Technical Solutions Partners with Velocity IT (August 5, 2026), Tower Arch Capital, accessed October 29, 2026
  7. CompassMSP Acquires SecureNet Solutions (October 21, 2026), CompassMSP, accessed October 29, 2026
  8. CyberMaxx Acquires Avertium to Deepen Security Capabilities for the Mid-Market (September 17, 2026), Periscope Equity, accessed October 29, 2026
  9. Tegria Acquires CloudWave (October 19, 2026), Altaris, accessed October 29, 2026
  10. New Charter Technologies Expands with ICG to Advance AI, Security, and Cloud Capabilities for SMB Clients (April 21, 2026), New Charter Technologies via PR Newswire, accessed October 29, 2026
  11. 45 CFR 160.103, Definitions (business associate), Electronic Code of Federal Regulations, accessed October 29, 2026
  12. 16 CFR 314.4, Elements (FTC Standards for Safeguarding Customer Information), Electronic Code of Federal Regulations, accessed October 29, 2026
  13. Protecting Against Malicious Use of Remote Monitoring and Management Software, Cybersecurity Advisory AA23-025A (January 25, 2023), CISA, accessed October 29, 2026
  14. Defense Federal Acquisition Regulation Supplement: Assessing Contractor Implementation of Cybersecurity Requirements, final rule (September 10, 2025), Federal Register, accessed October 29, 2026
  15. 32 CFR Part 170, Cybersecurity Maturity Model Certification (CMMC) Program, Electronic Code of Federal Regulations, accessed October 29, 2026
  16. 44 U.S. Code Section 3608, Federal risk and authorization management program, Legal Information Institute, accessed October 29, 2026
  17. 13 CFR 125.12, Recertification of Size and Small Business Program Status, Electronic Code of Federal Regulations, accessed October 29, 2026
  18. FAR 42.1204, Applicability of novation agreements, Acquisition.gov, accessed October 29, 2026
  19. 32 CFR 117.8, Reporting requirements (National Industrial Security Program Operating Manual), Electronic Code of Federal Regulations, accessed October 29, 2026
  20. McNally Capital Makes Majority Investment in TENICA (August 3, 2026), McNally Capital, accessed October 29, 2026
  21. Veritas Capital Unites Steampunk and MetroStar (August 4, 2026), Veritas Capital, accessed October 29, 2026
  22. 26 U.S. Code Section 721, Nonrecognition of gain or loss on contribution, Legal Information Institute, accessed October 29, 2026
  23. Evergreen Expands by Acquiring Next7 IT (August 21, 2025), Evergreen Services Group, accessed October 29, 2026

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